Cheese up your snacking this winter with Burts Chips
This winter, Burts brings you the perfect cheesy companion for those cold winter nights – Guinness Toasted Cheddar. When needing something to beat those hunger pangs, make sure you do it right and reach for Burts Chips to satisfy your snacking fever.
Following the excitement, popularity and success of Original Guinness Burts Chips and Guinness Rich
Beef Chilli, Burts are launching a third flavour to the award-winning Guinness Potato Chips range this November. This time, Burts have combined thick cut potatoes and the classic cheese toasty with the world’s most iconic stout flavour to create a mature double act. The perfect pairing for a pint of the good stuff when in the pub or round at your mates for the weekend match, the melted Cheddar goodness of Guinness Toasted Cheddar Burts Chips will keep the munchies at bay. Whether you’re nice enough to share these mouth-watering cheesy chips with your friends is up to you!
But don’t forget Burts Chips also offer many more tasty and expertly crafted flavours to satisfy your snacking needs this winter. Down in Devon where Burt’s make their premium chips, they have teamed up with local organic farmers the Well Hung Meat Company to bring you the newest member of the family: Devon Roast Beef. Who doesn’t love a hearty roast when the temperatures drop, and these flavoursome chips mean you can get your chops around a really meaty bite without having to slave in the kitchen.
And what’s a night in without some (responsibly consumed) beers? Burts have teamed up with the Wychwood Brewery to create the new, mouth-watering Hobgoblin® Spit Roast Steak Chips; they’re a little bit cheeky and a whole lot tasty.
If the more traditional flavours are more your bag then Burts’ legendary core range has something to satisfy every taste bud. Sea Salt is a classic all on its own or you can add a little something to it; we’ll leave you to decide whether seaside-inspired Sea Salt & Malted Vinegar or sophisticated Sea Salt & Crushed Peppercorns is the flavour for you.
For the more mature types Vintage Cheddar & Spring Onion provides the perfect opportunity to be a little cheesy and if you’re feeling a little more adventurous try hot and exotic Thai Sweet Chilli, meaty Spicy Chorizo or indulgent Firecracker Lobster; you won’t find a crisp that packs more of a punch!
Each eye-catching, and colourful, Burts bag is personalised with the field in which the potatoes were
grown and the name of the person who cooked them. Burts Chips do it right by using the finest quality potatoes, hand-cooking in small batches and evenly seasoning with authentic and natural flavours.
Look out for regular competitions across the Burts Chips Facebook (www.facebook.com/BurtsChips) and Twitter (@BurtsChips) channels this summer giving you the chance to win packets of their tasty chips throughout the summer.
Notes to editors:
Guinness Burts Chips are available from Selfridges, Waitrose and Tesco stores nationwide in 40g and 150g bags (RRP 75p and £1.99 respectively)
Burts’ Core range is available from Tesco, Waitrose, Morrison’s, Asda (from July), Farm Shops and Delicatessens in 40g and 150g bags (RRP 75p and £1.99 respectively)
Hobgoblin Burts Chips are available from Marston’s pubs nationwide and independent stores
To find out more about Burts Chips visit the website at www.burtschips.com, like on Facebook
For more information, samples or high res imagery, please contact Clemmie Corlett on 020 7240 2444 or email firstname.lastname@example.org
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