Unveiling The Ultimate Crisp Sandwich

Unveiling The Ultimate Crisp Sandwich Chef Dean Edwards puts the crunch back into lunch For those in the know, there’s nothing quite like a crisp sandwich. In an age where lunches are increasingly al desko and disappointing, Burts Chips, makers of artisan hand-cooked potato crisps, has partnered with TV chef Dean Edwards to encourage Brits to have a lunch to actually look forward to.

Introducing: The Ultimate Crisp Sandwich. Dean has used Burts’ core range of eight flavours to create big, bold sandwiches, bursting with the best of British ingredients. As colleagues, friends and family chomp into dull lunches, you can boast that your meal is full of crunch, texture and taste. We all know people who sneak crisps into their sandwich, so Burts’ recipes highlight the best ways for snacking fans to enjoy their favourite crisps. Say no to sad lunches – make sure you do it right with a Burts Ultimate Crisp Sandwich today!

Drawing on the rich, authentic meatiness of Devon Roast Beef, try a twist on a Sunday Roast staple with a recipe for a Yorkshire Pudding full of crunchy texture and authentic beef flavour. For a club sandwich with extra fire, try the Spicy Chorizo club, a triple decker complemented by light-fried chorizo in the filling. If you’re after something a little different, try an oozingly cheesy quesadilla with guacamole and crunchy Thai Sweet Chilli. Have an appetite for a classic? The traditional cheese and pickle sandwich has had a crispy makeover, with Sea Salt and Malted Vinegar adding an extra layer and savoury sensation.

For a spicy seafood combination, zingy Firecracker Lobster crisps add a tantalising crunch and exotic heat to prawn cocktail. If you’re after a seriously meaty mouthful, try a Burts steak baguette. The superb seasoning of Sea Salt and Peppercorn crisps adds depth to the sandwich and bring out the sumptuous steak and stilton. Tempted to taste something full of with fresh vegetables? Vintage Cheddar and Spring Onion combine with the vibrant flavours of tomato, basil and mozzarella for a perfect summertime roll, adding a delicious extra crunch with every bite. Lastly, egg mayonnaise has been given a luxury makeover, with truffle oil and the original Burts flavour, Sea Salt, for a perfectly posh lunchtime treat.

So, what’s your favourite flavour? To determine the Ultimate Crisp Sandwich, Burts’ Facebook page is hosting a competition, calling on the wisdom of the public to decide. Over eight weeks, each of Dean’s recipes will be pitted against each other to confirm which really is the best of the flavour combinations when it comes to a crisp-filled lunch. Whatever you choose, make sure you Do It Right this summer with Burts Chips’ Ultimate Crisp Sandwiches.

Look out for regular updates, tantalising videos and images across the Burts Chips Facebook (www.facebook.com/BurtsChips) and Twitter (@BurtsChips) channels this summer, and be sure to get involved with the Facebook competition! To see all eight recipes in all their crunchy glory, visit Burts’ website at http://burtschips.com/. – Ends – Notes to editors: Burts’ Core range is available from Tesco, Waitrose, Morrison’s, Asda (from July), Farm Shops and Delicatessens in 40g and 150g bags (RRP 75p and £1.99 respectively)

To find out more about Burts Chips visit the website at www.burtschips.com, like on Facebook (www.facebook.com/BurtsChips) or follow on Twitter (@BurtsChips) For more information, samples or high res imagery, please contact Celia Jones or Annalise Evans on 020 7240 2444 or email celia.jones@stormcom.co.uk/ annalise.evans@stormcom.co.uk

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